How my online health program brings in $25-$50K with every cohort

In 2017, I went through a very tough financial time in my clinic business, where the only way I was able to make more money was to see more patients. I realized that I needed to be 'bigger than my hourly rate', and it was this that lead me towards starting an online coaching business.

An online nutrition/mindset/movement business that has helped over 250 women in their 40s and over, balance hormones, lose weight, and thrive through perimenopause and into menopause. And I no longer work for 10 hours a day in my clinic seeing patient 1:1.

Yet, this email and blog post isn't about me. It's about you. I want to show you what's possible. What's possible for you with hard work, passion, support and a system that helps you create success in the online space too.

The strategy I'm about to share with you is how I went from working 6 days a week, face to face, 1:1, with my clients ... to now making $25-$50K with every cohort and only coaching live 3 hours per week.

1) I got my mindset in check. I was feeling really negative about my business - which is easy to understand when I'd been through what I had been through. But it was my business. People were relying on me. I had wages to pay. It's not like a job where you can leave if you are unhappy. So I hired an mindset coach, and worked with him for 10 weeks straight. It was on Week 7, that I got my idea for my first online program.

2) Then I hired a coach. Before that though, I taught myself how to do all the online business bits and pieces via YouTube. I had some success, creating $100K over my first 18 months. But then I hired a coach - who I still love and work with 2.5 years later. She had a method and system and it worked. I made $76K in my first 3 months working with her.

3) I got smarter with my systems. I see all my Nutrition Program clients for a 1:1 appointment at the start of their program. Initially this was taking hours to gather information, write up treatment plans, and source their supplements. Then I implemented systems to make all this easier, and how I have an assistant coach taking many of these appointments for me.

4) I pre-filmed lessons for all the information that I would typically share with ALL my 1:1 clients. The basics. How to meal prep. How to batch cook. What systemic inflammation is. Hormones in your 40s and 50s. Sleep improvement tips... and so on. These are part of the weekly lessons that my clients watch. Say it once... and teach many.

5) I am spot on with my messaging and consistent with my daily, weekly, monthly and quarterly marketing tasks. To be consistent I have a system that keeps my accountable to myself. And I follow my Client Attraction Formula ... Ideal Messaging + Consistency * Time in the Game = Client Attraction

6) I see my clients face to face 3 hours per week. 2 x for 45min live weights workouts (which I could outsource, but I don't want to, as I love doing the workouts too)...and 1.5 hours for our weekly yoga and group coaching call.

It's a very different story to when I was seeing patients for 20-25 hours a week face to face time in my clinic.

So if you are ready to grow your coaching business, or take your in-person business online...let's chat!

Book a complimentary Discovery Call: https://www.andrearobertson.health/wcs

My 16 week coaching programs help practitioners and coaches either BUILD and/or SCALE a successful online business. All in the name of helping more people, and making more money to create time, location and financial freedom.

Andrea x